All independent grocers seek to increase profitability, better retain customers, and find new ones. Often times creating a loyalty program can seem like a daunting task, though. So how does an independent grocer even start the process? Simple, engage in a four-step approach with completely integrated technologies from RSA America and LOC Software.
RSA’s approach is unique, yet simple to understand:
With the POS Plus advantage, and our integration of RSA and LOC SMS, independent grocers now how all the features of the mega chains and can easily deliver data driven offers across locations and media.
- Smarter marketing – using the data you already have to analyze and predict customer behavior, and it’s easier than you think
- Your own mobile app – fully integrated, fully working and installed hundreds of stores, with your name, your branding, your promotions – all with real-time coupon validation and redemption
- Actionable data – with the help of AI, grocers can easily reward customers with relevant offers
- Brand education – use brand specific data across stores to target the customers with the right product via the right tools